the work
Past Team work.
the who
Leadership team.
Chuck Meehan
Co-Founder/CCO
Ad industry veteran and award-winning creative Chuck Meehan, has helped build brands from their infancy (Kia), through mergers (AT&T) and helped rebuild them in maturity (Fiat/Chrysler). And he led GM’s transformation to EVs launching “Everybody in” with two top superbowl campaigns and a CES takeover. Riffing jokes with Will Ferrell and Mike Myers was something he’ll never forget.
His branding experience ranges from automotive, to technology, to packaged goods, to institutions. Most recently he oversaw the new launch campaign for Texas A&M’s Rellis R&D campus, with “Tomorrow is a big day.”
Chuck is a budding singer/songwriter but won’t be quitting his day job anytime soon.
Jaret Wilson
Creative Director
Philly & New York based Interactive Creative Director developing web, mixed media, augmented reality and experiential exeuctions for brands from GE, Nike to AmeriGas and serving non-profits as Big Brothers Big Sisters and MARVEL Comics.
Ideation and brand strategy helps Jaret hone his ideas to forge relationships with clients and communities. Human centered design meets radical thinking is where he has the most fun.
Ania Czuprynski
Co-Founder/Design Director
Throughout her career, Ania has collaborated with a diverse range of clients, including Cadillac, OnStar, Atkins, Kaiser Permanente, Michigan Medicine, D’Longhi, Subway, Blue Cross Blue Shield of Michigan, Jack Entertainment, Fort Brewery, Ryder, Sydney Lager, Ascension Health, Rair Systems, St. John Providence Health System, Beyond Juice, McLaren Health, Mercedes, DTE Energy, and Mopar. Ania holds a BFA from the College for Creative Studies, specializing in advertising design.
Bennett Grosinger
Director of Business Development
Bennett lives life with the belief that you never know what you can’t accomplish until you try. This philosophy has brought him into contact with interesting people of all walks of life and throughout many industries. Bennett brings a wealth of experiences to Unlikely Story, ranging from grocery wholesale in Detroit’s Eastern Market to managing bands and promoting an array of international musical acts. He has a passion for helping people and businesses realize their full potential.
Outside of Unlikely Story, Bennett’s passions include reading autobiographies, exploring Detroit’s new restaurants, cooking and golfing. Bennett holds a B.A. in History from Wayne State University.
Rich Wakefield
ECD/Art Direction
Rich beIieves if you love what you do, you will never quit. He’s seen this business change a lot in the past 30 years and believes if you embrace what’s right in front of you, you will to be in touch with what’s coming. You’re only the sum of all the experiences, all the talented people you’ve worked with and all the projects you’ve been a part of. And working around the world, he’s learned from many to tell remarkable stories.
He helped bring the story of Cingular Wireless to life becoming the new AT&T. Launched KIA Motors America to the US even after a dismal start for Korean Automakers. Was lucky to experience the Egyptian Revolution in Cairo, while being the ECD at JWT Cairo running Egyptian Tourism. And created the award-winning campaign “Temple Made” for Temple University. He still teaches marketing and advertising students to build stunning portfolios, get great jobs and go on to having rewarding careers.
Chancler Haynes
Editor/post production
Early on in his career Chancler’s instinctive style quickly caught the eye of innovative filmmakers and was the foundation of years-long collaborative relationships with directors, such as Joseph Kahn and other established artists. With an undeniable ear for music, he has worked closely with Taylor Swift, Mariah Carey, Imagine Dragons, Maroon 5, Iggy Azalea to Jennifer Lopez and numerous others. This keen sense has led to incredible campaigns with Lexus, Fiat, Reebok, General Motors, Pepsi and many more and a two-time VMA nomination for “Best Editing” for his work with Taylor Swift. In addition, he has been recognized with a DayTime Emmy nomination for his work in 2017 with FoxSports and a VMA nomination for Best Editing in 2023.