GM / No Way Norway

To announce to the world that GM was switching to EVs we leveraged two very different media properties: The Superbowl and CES. Fusing technology with engaging storytelling created an international conversation around EVs and GM’s Ultium battery technology.

digital / social / brand activation / broadcast

Brand Transformation Case Study

No Way Norway Superbowl Spot

Social Teasers


Knock Knock

Silly Little Country


Sleeping Giant