Brew Sin

People all over are rethinking their relationship with alcohol. This idea literally taps into that, by taking the “less than .05%” and flipping it on its head to dramatize the benefits of a good tasting non-alcoholic beverage. By creating an alternative to regular beer we create an alternative to all kinds of other, not so great things that come with alcohol. This gives Brew Sin a distinctive, unique voice that will stand out – all the way down to the packaging, turning every can into a conversation piece.

brand identity / social / print / packaging